The Rodriguez family, the father, Pedro, son Pedro Pablo and daughter Daniela own a farm consisting of seven different lots of land. The family are continually doing a great effort to lift the quality of specialty coffee in Bolivia. They process this coffee on the nearby mill called Buena Vista. We work by the values of transparent trade. This helps create a healthy relationship with the farmer and financial sustainability for them. We pay a quality bonus to the Rodriguez family, that is 165% above market price ($6.50/lb FOB). The quality bonus allows the farmer to continue to produce higher quality coffee.