Our company is founded on the principle of 'Farmer Owned Coffee'. We choose this as our tag line to underscore how much importance we give to this and showcase our... We defy the current economic system and challenge the coffee industry to rethink ownership, trade relations and value distribution. Control We diligently handle each step from planting the seeds to roasting our coffee bringing you a wide range of flavours from our familiar farms. Collective Farmer-owners democratically shape the direction of the company and ensure the utmost care in our intrinsically connected business model.