Living in the heart of the Rocky Mountains, we know there’s nothing better than starting an adventure with the perfect cup of coffee. We also know that it’s worth the investment to rely on the right gear. Our founders have spent years working together as baristas and roasters. First Ascent Coffee Roasters began as a cafe in an old miner’s cabin on Crested Butte’s historic Elk Avenue. We have since closed our cafe and now focus on roasting fine coffees and producing the most delicious instant coffee on the market today. We work with reputable importers who help us select coffees from farms and co-ops that offer transparency and traceability, so we can support positive practices for the environment and for coffee-growing communities. Each growing season we sample dozens of coffees before choosing a select few for our roastery. We then roast with precision and care in order to highlight the unique flavors within. First Ascent Coffee Roasters is a leader in the emerging specialty instant coffee market. As far as we know, we are the only instant coffee makers today who do the entire process (roast, brew, freeze-dry, and package) under one roof. We do this because we know that this is the best way to work with a dynamic product like coffee and because it is the only way to guarantee the freshness of the coffee before it is packaged. We are proud to keep our entire manufacturing and packaging process within the community that we love— Crested Butte, Colorado.